BUSINESS BRANDING VIDEO

Max Highstein Photography

Thoughtful short films and photography that show clients who you are, how you work, and why your business matters.

Most small businesses rely on quick social posts and word of mouth. Those help people find you, but they don’t always show the depth of what you do.

I create thoughtful short films and photo essays for small businesses, makers, and professionals who want something deeper than disposable content – pieces you can use for years on your website, in emails, and in conversations with clients and collaborators.

Max Highstein lecture, online class, with sophisticated background set.
Videographer Max Highstein in a recent session.

What a branding video does for you

  • Builds trust before you ever meet.
    A well-crafted video lets people see and hear you, understand your philosophy, and feel what it’s like to work with you.
  • Clarifies your value.
    Instead of trying to explain everything in text or on a call, you can point people to a concise, human-centered story that shows your process, results, and care.
  • Works in multiple places.
    One project can feed your website, email, presentations, and social posts, so you’re not starting from scratch every time you share your work.
Craftsman in his workshop.
Craftsman/owner in his workshop.
Course creator filming in studio.
Course creator filming in our studio.
Shelter administrator talking about volunteers.
Shelter administrator promoting volunteerism.

BUSINESS BRANDING VIDEO PACKAGES

Every project is custom, but here are three examples of the ways we can work together.

1. Micro Story Session

A focused, simple piece for when you want a clear, strong introduction without a full documentary.

Best for
Solo practitioners and small businesses – course creators, studios, coaches, artists, consultants – who want a short, compelling video they can actually use.

Author and Tibetan tour leader
Author and tour leader interviewed in our studio with a relevant custom backdrop.
Author as a young man.
B-roll in the video: His still photo as a young man in Tibet.

What’s included

  • 60–90 second branding video (one on‑camera interview and supporting B‑roll).
  • 1 alternate cut optimized for vertical viewing (phone-first).
  • 3–5 short clips (about 15–30 seconds each) pulled from the main piece for social.
  • 8–12 finished stills or frame grabs for web and promo.

How you might use it

  • As a “Start here” video on your home or About page.
  • As the main video on a service or course sales page.
  • As a pinned post or profile video on your social channels.
  • In an email that introduces you to new subscribers or inquiries.

2. Brand Story Film

A deeper, more cinematic piece that gives people a real sense of your story, your process, and your clients’ experience.

Best for
Established small businesses, agencies, and studios that want a 4–7 minute film to support higher-value services, long-term relationships, or larger engagements.

Architect demonstrating elements in a building
Architect demonstrating elements in a building for a documentary film.
Architect being interviewed for a documentary
Architect being interviewed inside the church for the same film.

What’s included

  • 4–7 minute brand story film, with up to two on‑camera voices (founder + client, or two team members) and multiple locations if local.
  • 3–6 shorter videos (30–90 seconds) focusing on specific themes, such as:
    • Your origin story and why you do this work.
    • Who you serve and what you help them achieve.
    • Behind-the-scenes process or “day in the life.”
  • 10–20 finished stills for website, profiles, and promo.
  • A brief strategy call on how and where to use the film for maximum impact.

How you might use it

  • As your main “Our Story” or “Why Choose Us” piece on the website.
  • As a link you send to warm leads after an initial inquiry or consultation.
  • To open presentations, workshops, webinars, or talks.

3. Series / Team Story

A multi‑part project for businesses with more moving parts – such as teams, agencies, and practices that want to communicate both with clients and with potential hires.

Best for
Small teams and growing businesses – for example, real estate teams, studios, practices, or agencies – who want to show both how they serve clients and what it’s like to work with them.

real estate agent being interviewed in Santa Fe
Real estate agent being interviewed in our studio.
Closeup of a real estate agent interview.
Closeup of the agent describing her process.

What’s included

  • 2–3 short films (about 3–6 minutes each), such as:
    • “Our Story & Values” – the big picture of who you are and what you stand for.
    • “How We Work With Clients” – following a client journey from first contact to result.
    • “Join Our Team” – what it’s like to be part of your group and who you’re looking for.
  • 6–10 short clips (30–60 seconds) taken from across the series for ongoing use.
  • 15–25 finished stills for website pages, team profiles, and recruiting posts.

How you might use it

  • To give potential clients and collaborators a deeper sense of your culture and approach.
  • To support recruiting – sharing the “Join Our Team” piece with potential hires or on a careers page.
  • To populate multiple pages on your site with consistent, high-quality video.
shelter volunteer interview for documentary
A key volunteer being interviewed for a short video promoting volunteerism.
volunteer addresses the camera
Addressing the camera for a call to action at the end of the video.

Let’s talk about your project

If you’re interested in a branding video for your business, the next step is a short conversation. I’ll ask a few questions about your work, what you want the video to do for you, and any ideas you already have. From there, I’ll suggest an approach and send a clear, fixed quote – no surprises.

Use the form below to tell me a bit about your business and what you have in mind. I’ll get back to you to schedule a quick call.

Do you have a sense of the kind of piece you want? (required)*
Approximate budget for this project (required) This doesn’t lock you in; it just helps me suggest the right approach.*

Max Highstein – Desert Heart Multimedia is a top professional photographer in the Santa Fe, NM professional photographers directory on PhotographerSelect.com.